As more of us take our business global, we need the best understanding possible of how to interact with people from difficult cultures. It's not just a case of learning a different language and showing a little respect. It's about digging deep to grapple with the nuances and complexities of cross-cultural experiences.
The book, "Leading With Cultural Intelligence" by David Livermore, Ph.D., is a terrific primer that will help you to stop feeling anxious and awkward when you travel overseas and enable you to get your global cultural groove in gear -- all while ensuring you don't wind up saying or doing something wrong.
Get your CQ (Cultural Intelligence) here. By the way, these skills and sensitivities can be learned and developed to liberate you to achieve global small business success.
We wrote about this topic October 27, 2009: Do You Have Cultural Intelligence? And here's David's comment on that post:
And I so appreciate the way you highlighted that cultural competence means so much more than just treating people with respect -- thought that's a great place for all of us to begin. Like you, I'm increasingly observing how communication, negotiation, marketing, and lots more are impacted by culture. This challenge/opportunity is only going to increase in the months ahead.
Why are some governments more effective than others at attracting nontraditional foreign direct investment? Thunderbird’s Roy C. Nelson, Ph.D. (pictured), a global studies professor with expertise in Latin America, argues that ...
