U.S.-China Strategic and Economic Dialogue

Posted by Bikhin7 Friday, July 31, 2009 0 comments


The first strategic U.S.-China Economic Dialogue was hosted by Treasury Secretary Timothy F. Geithner and Secretary of State Hillary Rodham Clinton in Washington, D.C. from July 27-28, 2009.

The Dialogue focused on addressing the challenges and opportunities that both countries face on a wide range of bilateral, regional and global areas of immediate and long-term strategic and economic interests. This first meeting of the Dialogue also set the stage for intensive, ongoing and future bilateral cooperative mechanisms.

Learn more here.

Here's another American Express OPEN Forum contribution, "11 Tips to Help You Thrive After Losing Your Biggest Client."

And your biggest client can be local or global.

Purpose-Based Global Marketing

Posted by Bikhin7 Thursday, July 30, 2009 0 comments

Jim Stengel (pictured), a former global marketing officer for Procter & Gamble who retired from his post last fall,, has started his own firm, The Jim Stengel Company, LLC. The firm focuses on “purpose-based marketing." He plans to consult, author a book and serve an advisory role to MarketShare Partners.

He knows a thing or two about global marketing. Check out his site.

Are You a Global Food Marketer?

Posted by Bikhin7 Wednesday, July 29, 2009 0 comments

In Midwest, U.S.A., we are fortunate to have the Food Export Association which is a non-profit organization that promotes the export of food and agricultural products from the midwestern region of the United States.

The organization has been helping exporters of midwestern food and agricultural products sell their products overseas since 1969, when it was first created as a cooperative effort between 12 midwestern state agricultural promotion agencies and the United States Department of Agriculture’s Foreign Agricultural Service (FAS -- excellent resource).

If you are not familiar with the Food Export Association, you should be. Overlook the notion that you may not be based in Midwest, U.S.A. for you can still learn a lot about producing, selling, buying and marketing food products by visiting the website and downloading a couple of past Global Food Marketing newsletters (PDF files). Here are a few:

I particularly like the Q&A section which offers great insights into how to do things -- from shipping frozen food products to finding the right type of representation overseas -- it's all there.

Stephen McNulty, regional vice president, Asia Pacific, with supply chain solutions provider JDA Software, offers five strategies for managing demand in India's emerging market.

1. Ensure a clear understanding of local principles, customs and barriers.

2. Establish constant communication. India's communications infrastructure is still inadequate for global companies doing business there.

3. Develop comprehensive procedures and processes.

4. Ensure the quality of input information.

5. Identify and integrate the right professionals and insist on teamwork.
As the article states, India presents many opportunities to U.S. manufacturers, but just as many operational challenges.

Read more here.

Which Countries Will Lead World Growth?

Posted by Bikhin7 Monday, July 27, 2009 0 comments

The U.S. will fuel some growth in the coming years through exports to China and emerging markets but what other part of the world will lead the global recovery?

Find out here.

A Beautiful Day in Chicago

Posted by Bikhin7 Saturday, July 25, 2009 0 comments

I hope everyone is enjoying their Saturday. It's a beautiful day here in Chicago.

Photo source: Laurel Delaney, Navy Pier